Exol (previously GreenBox Logistics) has launched its first US “bodily AI” success amenities, introducing what the corporate describes as a brand new logistics mannequin designed to increase entry to large-scale warehouse automation.
The corporate says it plans to construct a nationwide community of six automated websites totaling round six million sq. ft, geared toward supporting retail, wholesale and shopper items corporations. The primary facility in Atlanta is now operational, whereas extra areas are deliberate in California, Texas, New Jersey and Illinois over the following 12 months.
The idea behind Exol’s providing – described as “robotic fulfillment-as-a-service” – is to supply corporations with entry to automated warehouse infrastructure with out requiring them to put money into their very own techniques.
In observe, this implies companies can use shared, robot-enabled amenities for duties corresponding to order success, stock dealing with and distribution, reasonably than constructing or leasing devoted automated warehouses.
The mannequin displays rising strain on provide chains, the place rising labor prices, rising order complexity and tighter retailer necessities are pushing extra corporations towards automation, however not all have the capital or experience to deploy it.
Exol says its community is backed by a $7.5 billion dedication from SoftBank Group and Symbotic, and is constructed round AI-enabled robotic techniques able to dealing with a number of sorts of items, from pallets and instances to particular person gadgets.
“Symbotic’s imaginative and prescient has all the time been to reinvent the provision chain with AI-enabled robotics expertise, reworking the distribution community right into a strategic asset,” mentioned Rick Cohen, chairman and CEO of Symbotic. “Exol takes that imaginative and prescient and makes it accessible to a broader market, a game-changing transfer for contemporary logistics.”
In accordance with the corporate, its Atlanta facility is designed to deal with excessive volumes throughout totally different success fashions, together with business-to-business, direct-to-consumer and retailer replenishment, utilizing a mix of robotics and built-in transportation techniques.
“Logistics is at a turning level. Entry to automation has change into a significant aggressive divide,” mentioned Vikas J. Parekh, managing associate at SoftBank Group Worldwide.
“Exol helps shut that hole by making robotic success infrastructure extra accessible. We share a imaginative and prescient that bodily AI is the following frontier, and Exol brings that to life by combining AI, software program and real-world automation at scale.”
The corporate argues that conventional automation fashions – typically tied to long-term contracts or massive upfront investments – have restricted adoption, notably amongst mid-sized companies. In contrast, its shared infrastructure method is meant to supply extra versatile entry to automated capability.
“We constructed Exol to fill a considerable market hole: enterprise-grade robotic success that’s instantly accessible, scales as your enterprise wants evolve, offers nationwide protection, and is priced affordably with no massive monetary dedication,” mentioned Ashfaque Chowdhury, CEO of Exol.
“With our Atlanta website now dwell, we’ve formally kicked off our nationwide community and are introducing a extra scalable and cost-efficient method to logistics. We invite enterprise leaders to go to Exol and expertise the community in motion.”
Exol plans to showcase its platform at MODEX 2026 in Atlanta later this month, because it begins rolling out its community and testing demand for the mannequin.
The launch highlights a broader shift in logistics towards shared, software-driven infrastructure, the place robotics and AI are more and more delivered as providers reasonably than owned belongings – a mannequin that might reshape how corporations undertake automation within the coming years.
